Will Hype and Promotion Sell A Book?

Once upon a time – Deccan Herald – Internet Edition What is it that helps a book sell, substance or publicity? Initially, marketing gimmicks and hype can increase the sales of a book. Newspaper articles and TV programmes can promote a book even before it...

Self Publisher Success Story

AP Wire | 11/21/2005 | Writers turn to self-publishing: “Five years ago, author ReShonda Tate Billingsley had a story to tell and sent out a flood of query letters trying to interest the big publishers in her book, My Brother’s Keeper. ‘I tried to go...

Average Book Bring in $146,667

Attached article about Berret-Koeller, an interesting publisher, who actally likes authors. Good business numbers on the publishing industry. Getting on the Same Page”Zackheim is talking about an industry where $28.6 billion in 2004 revenues was split among...