We’ve been talking about the social media changing the speed at which we do business.

I say that when you can get real time information, the value of aged information is greatly reduced. That’s why people like Twitter, Facebook and other social media.

Now Google takes the next natural step with real time results from the social media above the older listings:

Now more than ever, we need to know what our customers, readers, friends, fans and foes are saying about our brand